Medium-Term Management Plan 2029
(Fiscal Years Ending March 2027 to March 2029)
Overseas Business Strategy
Key Initiatives for Overseas Businesses under Medium-Term Management Plan 2029
In our overseas businesses, we will review our business portfolio to address challenges and maximize growth opportunities in each region, while pursuing the expansion of our global business through investments in priority markets.
We will also reorganize our overseas business management structure to enhance execution capabilities through faster decision-making and stronger governance.
Under Medium-Term Management Plan 2029, we position the United States and Europe as growth drivers, China as a turnaround region, and India as a priority investment region.
By executing optimal strategies tailored to each region, we aim to achieve both improved profitability and sustainable growth, while realizing the vision of the Wacoal Group as a truly global company.
Strengthening the Global Management Structure
We have reviewed our previous Global Headquarters structure and transitioned to a two-headquarters structure consisting of the Americas & Europe Headquarters and the China & Asia Headquarters.
By promoting strategy development tailored to the characteristics of each region and accelerating decision-making, we will establish an organizational structure capable of responding to changes in the business environment with greater flexibility and speed.
United States Business
In the United States, the expansion of the e-commerce business and the growth of CW-X are key strategic priorities.
We will enhance our e-commerce platform and strengthen our customer base while investing in product development and marketing initiatives tailored to the U.S. market to increase brand awareness.
In addition, we will promote PMI initiatives with Glamorise and seek to generate business synergies and improve profitability.

Europe Business
In Europe, we will maximize Group synergies through PMI initiatives with Bravissimo while expanding our business across continental Europe.
By strengthening e-commerce channels and accelerating expansion into new markets, we aim to establish a competitive advantage in the fuller-bust segment and achieve sustainable growth.

China Business
In China, improving profitability is positioned as our highest priority.
We will promote channel transformation through the review of underperforming stores and a shift toward e-commerce, while rebuilding our product strategy and brand communications.
Through these initiatives, we will rebuild the business foundation to support future growth.

Asian Markets (India)
In India, where population growth and consumption expansion are expected, we will accelerate business growth through the expansion of our retail network and the strengthening of e-commerce operations.
We will also promote product development that reflects local market needs and initiatives to increase brand awareness, while cultivating India as a future growth driver for the Group.




