Revised Medium-Term Management Plan
Domestic Business Strategy
Key Initiatives for Domestic Businesses in the Revised Medium-Term Management Plan
In order to transform our business structure into one that can secure high profitability even in an increasingly challenging external environment, we will first implement cost structure reforms and strengthen our brand strength, customer loyalty, and human resource to achieve a return to growth. In addition, to become a new Wacoal that can quickly respond to changes in customer and market needs, we will utilize digital technology and establish demand-linked supply chain management (SCM).
Wacoal's future value
Empowering you to be yourself*
Wacoal aims to grow and contribute to society by supporting “your own beauty, comfort, and health"
of each customer tailored to diversifying customer needs
*Empowerment: Unleashing, supporting, and empowering people to achieve their full potential
Wacoal of the past and Wacoal of the future
Quantitative Targets for Wacoal in the Revised Medium-Term Management Plan
Domestic Businesses in the Revised Medium-Term Business Plan strategies
Business Model Reform : Supply Chain Management Reform
Reform Wacoal Corp.’s supply chain management in order to respond quickly to changes in customer needs and the market environment. Build a customer-driven, demand-driven SCM by leveraging digital technology and optimize the cost structure through thorough selection and concentration
Business Model Reform : Cost Structure Reform
In order to restore Wacoal (Japan)’s basic profitability, a radical cost structure reform will be implemented. Setting reduction target to ¥7 billion. We plan to improve the sales profit ratio by 3 pts to 4 pts and SG&A expenses by 4 pts to 5 pts by fiscal 2026 (compared to fiscal 2023)
Growth Strategies : Customer Strategies
In order to build deep, broad, and long-term relationships with customers, we will thoroughly utilize digital technologies to provide the best customer experience for each person
Growth Strategies : Brand Strategies
With thorough brand management from the customer’s point of view, we will develop an attractive brand with clear values
