Monthly Sales Data
Overview of Sep. 2020
1. Wacoal(Japan) Sales Summary (Sep. 2020)
Due to a decrease in the number of customers visiting the department store channels in city centers and the effects of being opposite last-minute demand generated prior to the consumption tax hike in the same month the previous year, sales for the wholesale business*(deliveries) came in at 70% ( a decrease of 30%) for the month on a year-over-year (YoY) basis. August sales were 77% YoY.
Furthermore, wholesales business sales* (deliveries) for the second quarter accounting period were 81% YoY (19% decrease), which is an improvement over the first quarter accounting period, which recorded sales of 52% YoY (48% decrease). Regarding store-based sales for September, each channel was sluggish as they were opposite last-minute demand generated prior to the consumption tax hike in the same month the previous year; however, according to product, “Bust Care Bras,” Wacoal brand “Salute,” and Wing brand “Airy Soft Bras” and “Lesiage” continued to perform well due to strengthened promotions.
Additionally, sales through our company’s EC platform for brands we are deploying through the wholesales business (Wacoal, Wing, etc.) came in at 130% YoY, demonstrating continued strong performance. Store-based sales results for the month of September: department stores 64% (August 78%), Wacoal brand at mass retailers 58% (August 112%), Wing brand 64% (August 99%), and undergarment specialty stores 78% (August 101%).
(*Figures include EC sales on our own company’s platform for brands distributed in the wholesale business).
For the retail store business*, sales were 92% on a YoY basis (August 96%).
Furthermore, retail business sales for the second quarter accounting period were 96% YoY (4% decrease), significantly improving versus the first quarter accounting period, which recorded sales of 56% YoY (44% decrease).
Though the flagship shop Amphi continued to struggle due to slumping customer numbers at terminal stores in major cities, customer visits to suburban stores and regional stores are on a recovery trend, and overall sales reached 94% YoY. Regarding factory stores, though foot traffic increased after the Silver Week holiday, the stores struggled as this period was opposite last-minute demand generated prior to the consumption tax hike in the same month the previous year.
On the other hand, EC-based sales for directly-operated brands (Amphi, etc.) remained strong, coming in at 144% YoY.
(*Figures include EC sales on our own company’s platform for brands distributed in the retail store business)
Amphi: Existing stores 92%, new stores 94%
Factory stores: Existing stores 74%, new stores 81%
Waocoal's Own EC Site
Sales on our own EC platform came in at 134% YoY, continuing to maintain high growth.
(Includes sales on our own company’s EC platform for brands distributed through wholesale and retail channels)
As a result of the above, Wacoal sales were 74% on a YoY basis (Aug.: 80%).
Additionally, Wacoal sales for the second quarter accounting period were 82% YoY (18% decrease). For the first quarter accounting period Wacoal sales were 53% YoY (47% decrease).
2. Peach John (Japan) Sales Summary (Sep. 2020)
Sales for Peach John’s Japan business came in at 91% YoY (August: 113%).
Furthermore, Peach John sales for the second quarter accounting period were 114% YoY. For the first quarter accounting period, sales were 103% YoY.
Regarding our own EC platform, sales did not reach the same level as those achieved in the same month last year due to being opposite increased sales resulting from the publication of the summer catalog and last-minute demand generated prior to the consumption tax hike in the same period last year. For the store-based business, though sales of main products continued to be strong, they fell below what was achieved last year as this year sits opposite the last-minute demand generated last year. On the other hand, regarding EC sites of other companies, the number of visitors continued to increase, and sales finished at 122% YoY.
Overseas operations (store situation) are as follows.
Shanghai PJ: 90% (Sep. 77%)
In addition to the impact of people refraining from going out due to infectious disease, the number of EC site visitors did not recover, and sales struggled.
PJ Hong Kong: 93% (Sep. 86%)
Though sales are on a recovery trend, and the number of main products sold increased, results fell below those achieved for the same month last year.
Taiwan PJ: 95% (Sep. 99%)
Though the number of visitors to the EC site recovered, and sales of standard products were strong, the store business struggled, and results fell below those achieved for the same month last year.
Next update schedule
The next "Monthly Sales Data (Overseas) )" will be updated on October 26.
Net sales (Year on Year Change %)
(Fiscal year ends in December)
- *Wacoal International, Wacoal Europe, Wacoal China, Year-on-year comparison is based on local currency.
|Wholesale Business||Retail Business||Mail-Order Business|
|Department Stores||GMS, Supermarket||Innerwear Specialty Stores||Sports Chains/Specialty Stores *1||Catalog mail‐order||Waocoal's Own EC Site||Third Party EC Sites *2|
|Wacoal Brand||Wing Brand|
- *1Sports Chains/Specialty Stores: Sportswear, etc.
- *2Third Party EC Sites: EC businesses of underwear stores, EC specialized merchandizers, etc.