Monthly Sales Data

Overview of Mar. 2024

1. Wacoal(Japan) Sales Summary (Mar. 2024)

Wacoal's overall sales were 98% year-over-year (YoY). Though sales were lower YoY due to sluggishness in the main physical store channels, they exceeded our revised plan’s target due to contributions from mainstay product promotional measures and other factors. Wacoal sales for the fourth quarter accounting period were 96% YoY.

・1st Brand Group (responsible for brands organized around the Wacoal brand)
Sales* (deliveries) for the 1st Brand Group, which oversees the Wacoal brand (innerwear), were 94% YoY.
Sales of underwear items and “Lasee,” a component line of the Wacoal brand, were weak, resulting in lower performance compared to the same month of the previous year. On the other hand, sales of the “Bust Care Bra - Wireless,” which was heavily promoted, were strong, resulting in sales that exceeded our revised plan’s target.
EC sales for the 1st Brand Group on our own platform were 108% YoY.
1st Brand Group sales* (deliveries) for the fourth quarter accounting period were 90% YoY.
Additionally, sales on our own EC platform for the fourth quarter accounting period for the 1st Brand Group were 110% YoY.
(*Figures include EC sales on our own company’s platform for brands distributed in the 1st Brand Group)

・2nd Brand Group (responsible for the Wing Brand, men's innerwear)
Sales* (deliveries) for the 2nd Brand Group, which oversees the Wing brand, were 95% YoY.
Due to unseasonable weather (low temperatures), the “Wing” brand struggled with bra and underwear item sales, resulting in a YoY decline in performance. However, the performance of the mainstay “Tokihanatsu Bra” and SALE items was strong, and as a result, sales were in line with our revised plan’s target. EC sales for the 2nd Brand Group on our own platform were 108% YoY.
Sales* (deliveries) for the 2nd Brand Group for the fourth quarter accounting period were 94% YoY. Sales on our own EC platform for the fourth quarter accounting period for the 2nd Brand Group were also 125% YoY.
(*Figures include EC sales on our own company’s platform for brands distributed in the 2nd Brand Group).

・3rd Brand Group (responsible for the Amphi brand)
Sales* (deliveries) for the 3rd Brand Group, which primarily oversees the “Amphi” brand, came in at 92% YoY.
Though the performance of “Amphi” brand collaborative products was favorable, sales for the 3rd Brand Group came in lower YoY and against our revised plan’s target due to sluggish growth in store visitor numbers and lower-than-expected results from SALE promotions. EC sales for the 3rd Brand Group on our own platform were 83% YoY.
Sales* (deliveries) for the 3rd Brand Group for the fourth quarter accounting period were 97% YoY. Sales on our own EC platform for the fourth quarter accounting period for the 3rd Brand Group were also 103% YoY.
(*Figures include EC sales on our own company’s platform for brands distributed in the 3rd Brand Group).

・4rd Brand Group (responsible for the CW-X brand, personal wear)
Sales* (deliveries) for the 4th Brand Group, which primarily overseas conditioning wear “CW-X,” were 91% YoY.
Sales of the "CW-X" conditioning wear brand fell YoY due to sluggish performance at physical stores, mainly department stores. However, sales results exceeded our revised plan’s target due to greater-than-expected deliveries of personal wear (nightwear).
EC sales for the 4th Brand Group on our own platform were 149% YoY.
Sales* (deliveries) for the 4th Brand Group for the fourth quarter accounting period were 94% YoY. Sales on our own EC platform for the fourth quarter accounting period for the 4th Brand Group were also 133% YoY.
(*Figures include EC sales on our own company’s platform for brands distributed in the 4rd Brand Group).

Store-based sales for each channel on a YoY basis: department stores 91%, Wacoal brand at mass retailers 95%, Wing brand 93%, and specialty stores 94%. Additionally, sales at “Amphi,” a primary shop among our directly managed stores, fell YoY due to SALE results coming in significantly lower than expected. Factory store sales were lower YoY due to the sluggish growth of store visitors. Wacoal The Store struggled with sales of the “Salute” brand, and results dropped YoY.

Amphi: Existing stores 93%, new stores 88%
Factory stores: Existing stores 91%, new stores 95%
Wacoal the stores: Existing stores 97%, new stores 98%

Waocoal's Own EC Site

Sales* on our own EC platform were above those of the same month in the previous year, coming in at 103% YoY.
Sales* on our own EC platform for the fourth quarter accounting period were 113% YoY.
(Includes sales on our own company’s EC platform for brands distributed through 1st to 4th Brand Group)

2. Peach John (Japan) Sales Summary (Mar. 2024)

Peach John’s domestic business sales were 98% YoY and below our revised plan’s target. For directly managed stores, though advertising activities were implemented, the number of customers we could attract fell short of our plan’s target, resulting in sales of 94% YoY. Additionally, advertising activities and promotional campaigns directed at members were carried out on our own EC platform; however, results did not meet expectations, and sales came in at 89% YoY. On the other hand, sales via third-party EC sites were 124% YoY, partly due to contributions from new store openings.
Peach John’s sales for the fourth quarter accounting period were 91% YoY.

Overseas operations (store situation) are as follows.
PJ Hong Kong: 101%
Due to the success of promotional measures, sales were in line with those of the same month the previous year.
Taiwan PJ: 144%
Due to the effectiveness of sales promotion measures utilizing influencers, sales were up YoY and exceeded our plan’s target.

Next update schedule

The next "Monthly Sales Data (Overseas)" will be updated on Apr. 25th.

FY2024

Net sales (Year on Year Change %)

	Wacoal (Japan)	Peach John (Japan)	Wacoal International (America)	Wacoal Europe	Wacoal China
Apr	105	96	88	85	209
May	103	97	99	102	119
Jun	89	94	86	116	88
1Q	98	94	91	101	119
Jul	97	90	91	86	84
Aug	91	97	94	101	84
Sep	93	82	93	56	95
2Q	94	90	92	82	87
Oct	106	91	93	114	90
Nov	94	81	97	93	99
Dec	94	88	108	97	92
3Q	98	86	98	101	94
Jan	82	87	82	101	63
Feb	107	90	97	94	120
Mar	98	98
4Q	96	91	89	98	82
Annual total	97	90	93	95	97

*Wacoal International, Wacoal Europe, Wacoal China, Year-on-year comparison is based on local currency.

	Department Stores	GMS, Supermarket		Innerwear Specialty Stores	Sports Chains/Specialty Stores *1	Retail	Catalog mail‐order	Waocoal's Own EC Site	Third Party EC Sites *2
	Department Stores	Wacoal Brand	Wing Brand	Innerwear Specialty Stores	Sports Chains/Specialty Stores *1	Retail	Catalog mail‐order	Waocoal's Own EC Site	Third Party EC Sites *2
Apr	97	98	94	85	108	101	92	94	102
May	94	88	88	86	111	107	77	99	114
Jun	96	84	80	90	115	96	101	129	115
1Q	96	90	87	96	111	101	88	107	110
Jul	103	103	97	99	110	106	80	110	117
Aug	100	94	88	96	104	100	96	113	93
Sep	94	96	87	95	115	98	74	103	109
2Q	99	99	91	97	110	102	83	108	106
Oct	91	92	83	94	96	94	91	119	132
Nov	98	93	82	103	97	99	88	117	109
Dec	95	101	86	89	95	98	114	105	109
3Q	94	95	83	95	96	97	94	113	117
Jan	97	99	89	95	99	98	90	109	108
Feb	97	95	99	98	118	99	135	114	107
Mar	91	95	93	94	99	92	93	103	91
4Q	95	96	93	95	105	96	95	113	103
Annual total	96	95	92	96	105	99	91	110	109

*1Sports Chains/Specialty Stores: Sportswear, etc.
*2Third Party EC Sites: EC businesses of underwear stores, EC specialized merchandizers, etc.