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Corporate History |
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1946 |
- Wako Shoji (precursor to Wako Corp.) founded by Koichi Tsukamoto
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1949 |
- Wako Corp. established with 1 million yen in capital (Nakagyo-ku, Kyoto)
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- Marketing of "brassiere pads" begins
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1950 |
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- Business with Takashimaya Department Store Kyoto Branch started
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1951 |
- Liaison office opened in Osaka
- Head office moved to Anekoji-agaru, Muromachi-dori, Nakagyo-ku, Kyoto
- Begin manufacturing operations
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1952 |
- Branch office opened in Tokyo
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1953 |
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- Trademark is changed from clover to "Wacoal"
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1954 |
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- Advertising Section established for publicity for lingerie
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1955 |
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- PR magazine, "Wacoal News," inaugurated
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1956 |
- Branch office opened in Fukuoka
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1957 |
- Head Office moved to 103 Shichijo Goshono-uchi, Minami-machi, Shimogyo-ku, Kyoto
- Company name changed to Wacoal Inc.
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1959 |
- Tokai Wacoal Sewing Corp. established as a domestic manufacturing company, and seven sewing subsidiaries established in Japan
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1961 |
- Liaison office opened in Nagoya
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1964 |
- Company name changed to Wacoal Corp.
- Wacoal listed on the Second Section of the Tokyo and Osaka Stock Exchanges and the Kyoto Stock Exchange
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- Newspaper advertisements started
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1965 |
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- "Golden Proportions" advocated
- First television commercial campaign
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1967 |
- Head office moved to 29 Nakajima-cho, Kisshoin, Minami-ku, Kyoto (current location)
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- Patent for the "Tummy Girdle" obtained in 13 countries overseas
- Begin marketing of "Little Wacoal"
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1968 |
- Liaison office opened in Sapporo
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1970 |
- Three foreign joint ventures companies (Korea Wacoal Corp., Thai Wacoal Public Co., Ltd., and Taiwan Wacoal Co., Ltd.) established
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- Sponsor "Wacoal-Riccar Pavilion" at the Osaka Expo
- Personal Wear Division (current Personal Wear Division, also handling nightwear) established
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1971 |
- Wacoal listed on the First Section of the Tokyo and Osaka Stock Exchanges
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1972 |
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- "Seamless Cup Brassieres" achieve are a hit
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1973 |
- Wacoal International Corp. (current WING brand) established
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1974 |
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- Begin supplying "Remamma Brassieres"
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1975 |
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- Begin marketing Wing Brand products
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1977 |
- American Depository Receipts (ADR) issued, listed in NASDAQ
- New York office opened
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1978 |
- Singapore office opened (current Wacoal Singapore Pte. Ltd.)
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- Kyoto Costume Institute (KCI) established
- "Front Hook Bra" is a hit
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1979 |
- Start offering technical guidance to Shanghai Yale Ladies' Undergarment Factory
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- Company logo changed from original clover to the current fashion flower
- "Beautiful Proportions" published
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1980 |
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- Wacoal receives the first "Corporate Cultural Design Award" from the Japan Cultural Design Conference
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1981 |
- Wacoal America Inc. (current Wacoal International Corp.) established as an overseas subsidiary
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- "Shape Pants" achieve hit sales
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1983 |
- Wacoal Hong Kong Co., Ltd. established as an overseas subsidiary
- Acquire American corporation, Teenform Inc.; Wacoal America, Inc. established
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- Begin sales of "Shape-up Swim Suits" and leotards
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1984 |
- Kojimachi Building completed
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- Market Development Division established
- Human Science Research Center develops the silhouette analysis device
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1985 |
- Spiral Building completed in Tokyo. Wacoal Art Center Co., Ltd. established
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- Sponsor "Modern Japanese Painting Exhibition" in five countries
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1986 |
- Beijing Wacoal Co., Ltd. established as a joint venture company
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- "Wacoal Women's Track and Field Team" launched
- Shape memory wire alloy bra "Cocochi E" is a hit
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1987 |
- Yoshikata Tsukamoto (son of Koichi) assumes presidency
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- Sports project "Spark Angels" launched
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1988 |
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- Marketing of "Physio" comfort shoes begins
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1989 |
- Philippine Wacoal Corp. established as a joint venture company
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1990 |
- Wacoal France S.A. established as an overseas subsidiary
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- Manufacture and sale of bridal wear begins
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1991 |
- Indonesia Wacoal Co., Ltd. established as a joint venture company
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1992 |
- Shanghai Yadie Fashions Co., Ltd. established as a joint venture company
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- "Good Up Bra" is a hit
- Wacoal America, Inc. receives first "Partner in Excellence Award" from Nordstrom
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1993 |
- Joint venture agreement for Korea Wacoal Corp. is cancelled; investment made into Shinyoung Inc. in Republic of Korea (the current Shinyoung Wacoal Inc.)
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1995 |
- Guangdong Wacoal Inc. established as an overseas subsidiary
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- "Golden Canon" published
- KCI receives "Special prize by Judging Committee sponsored by Japan Mecenat Awards 1995"
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1996 |
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- Exhibit held at "Dessous China - China International Trade Fair for Lingerie & Beachwear" trade show in Shanghai, China
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1997 |
- Vietnam Wacoal Corp. established as an overseas subsidiary
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- Achieves ISO9001 certification
- Guangdong Wacoal Inc. recognized as an "A-Ranked Company"
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1998 |
- Founder Koichi Tsukamoto passes away
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1999 |
- New head office building completed
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- US Wacoal receives the "Femmy Award" sponsored by the US Underwear Fashion Club
- Marketing of semi-order-made brassieres "Dubleve" begins
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2000 |
- Joint venture agreement for Beijing Wacoal Co., Ltd. canceled and re-established as Beijing Wacoal Co., Ltd., a wholly-owned subsidiary
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- "Spiral Aging" published
- Receives the "Family-friendly Company Award" sponsored by the Ministry of Labor, Health and Welfare
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2001 |
- Wacoal (UK) Limited established as an overseas subsidiary
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- Achieves ISO14001 certification
- Tsubomi School starts its education programs on underwear and the body targeted at young girls.
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2002 |
- Wacoal Sports Science Corp. established in the US
- Wacoal (Shanghai) Human Science R&D Co., Ltd. established in China
- WJ Corp. established as a joint venture company with World Co., Ltd.
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- Customer Salon established within the Head Office
- Customer Salon established within the Head Office
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2003 |
- Wacoal Malaysia Sdn Bhd established as a joint venture company
- Beijing Wacoal Co., Ltd. changed to Wacoal China Co., Ltd.
- Dalian Wacoal Co., Ltd. established as an overseas subsidary
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2004 |
- Nagasaki Wacoal Sewing Corp. and Kumamoto Wacoal Sewing Corp. combined and re-established as Kyushu Wacoal Manufacturing Corp.
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- Directly managed luxury brand shop "Wacoal Dia" opened in Ginza, Tokyo
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2005 |
- Company is partitioned and makes transition to holding company system under Wacoal Holdings Corp.
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- Women's new functional "Style Science" underwear series launched
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2006 |
- Wacoal Dublevé Corp. is established by spinning off a business division.
- Western Japan Distribution Center (Moriyama-shi,Shiga prefecture) starts operations
- Business and capital alliance formed with Peach John Co., Ltd.
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2007 |
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- Launched a brand for the ASEAN region "sorci age"
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2008 |
- Peach John Co., Ltd. became a wholly owned Wacoal subsidiary
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- Men's functional "crosswalker" underwear products released
- Total sales of Style Science Series products (women's and men's) exceeded ten million units (November)
- Local retailing started in Vietnam
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2009 |
- Lecien Corp. became a wholly owned Wacoal subsidiary (August)
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- Brassiere Recycling Campaign was implemented
- Sponsor "Japanese Painting"
- Breast Care Act. Start
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2010 |
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- "Aging of the Physique and Principles of Beauty :Bust edition" released
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2011 |
- Wacoal Canada Inc. established
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- "Aging of the Physique and Principles of Beauty :Hip edition" released
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2012 |
- Wacoal Kyoto South Distribution Corp. established
- Eveden Group Limited (UK)
*(current Wacoal Europe Ltd) became a wholly owned Wacoal subsidiary (April)
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- "Facts about Growth and Change of Children's Busts" released
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2013 |
- Wacoal Europe SAS (France) established
[Wacoal France S.A. and Eveden SARL are integrated]
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2014 |
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- For general merchandising stores "ALULA" innerwear series launched
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2015 |
- Ai CO., LTD. established
- Myanmar Wacoal Company Limited established as a joint venture company
- Wacoal India Private Limited established as a joint venture company
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- "Wacoal"brand launched by Wacoal Europe Ltd
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2016 |
- A Tech Textile Co., Ltd. and G Tech Material Co., Ltd. Established
- New Kyoto Building completed
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2018 |
- Yoshikata Tsukamoto became Chairman, and Hironobu Yasuhara became President.
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- Started the accommodation business utilizing kyomachiya.
- Wacoal Europe Ltd. received the Designer of the Year award.
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2019 |
- Intimates Online,Inc. became a wholly owned Wacoal subsidiary
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- Opened a next-generation innerwear store called Wacoal 3D smart & try
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2022 |
- Yoshitaka Tsukamoto became Honorary Chairperson
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2023 |
- Masaaki Yajima became President.
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